April 10, 2002 ResAvenue introduces JCB Cards into its payments acceptance portfolio

April 10, 2002 "Convenience of Online payments" that is the motto ResAvenue has been working on. And now it has translated into yet another tie-up: this time with JCB cards, one of leaders in the payment card and services industry.
As consumers become savvy on the usage of credit cards, payment cards are rapidly gaining acceptance in markets across India. ResAvenue merchants having a special eye towards the asian market, ResAvenue has just opened its doors for its merchants focusing on cardholders from the Asian region with this most recent tie-up.
Now users of JCB cards can shop online through ResAvenue network of merchants; expanding their zero-nterest shopping horizons into cyberspace. "This is yet another feather in our cap as we go about our mission of opening up the cyber vistas to as many Indian merchants as possible!" said Mr Patel, CEO, Avenues!

About JCB
JCB has always aimed to be more than just a conventional payment card -- a goal which has been achieved by delivering the highest quality services in addition to the most convenient, efficient, and reliable payment products available. From the start, JCB has had a customer-centered focus, which forms the core of JCB's service standard, Service from the Heart. Each and every service program is guided by this underlying policy to "identify the customer's needs and please the customer with Service from the Heart".
JCB Corporate profile
o JCB cardmembers 39,840,000
o Annual sales volume US $42 billion
o JCB merchant network 9.28 million
o Worldwide acceptance 183 countries

About ResAvenue
Established in the year 2001and headquartered in Mumbai, India, ResAvenue provides turnkey e-commerce solutions to hundreds of e-merchants across India. ResAvenue is the preferred Indian payment-processing service for e-commerce, providing server-based payment solutions, enabling merchants to process secure transactions in real time, 24 hours a day. The company's service is powered by proprietary technology that integrates online payment processing, fraud control, financial reporting and tracking. ResAvenue's Payment Solutions process credit cards and net banking transactions and work with any business model, including Internet call centers and retail. ResAvenue has also formed strategic alliances with leading financial institutions and technology partners to deliver the most comprehensive online authorisation and processing services available to Indian eMerchants. ResAvenue's secure, complete and leading-edge payment services maximize growth at every stage of a merchant's business lifecycle.
For more information about ResAvenue, visit the company on the world wide web at
www.ResAvenue.com or call (022)-26000816/46 and 26491524.