December 31, 2009 - Mumbai, India.

As we welcome in the New Year, let’s take a quick look at how EventAvenue, your online registration solution has evolved.

In 2009, there were 3 significant additions to EventAvenue – two new modes of payment - Cash Card and Debit Cards and the addition of more banks to the direct debit option.

Addition 1: Cash Card
EventAvenue went ‘live’ with a cash card option by signing an agreement with ItzCash Card. This new mode of payment makes it possible for you to target and capture those audiences who do not have a credit card, net banking or mobile payment account. The Cash Card option also enables you to target those audiences who are reluctant to use their credit cards or net banking enabled accounts to pay for conference or ticket bookings online.

Addition 2: Debit Cards
India maybe a credit adverse country but almost every individual with a bank account possesses an ATM cum Debit Card. EventAvenue has added 15+ Indian debit cards to an already extensive payment list to provide you with easy access to new customer segments. You can now accept registrations and payments from customers holding debit cards from the following Indian Banks - Axis Bank, Barclays Bank, Canara Bank, Citi Bank, Corporation Bank, Cosmos Bank, Duetsche Bank, HDFC Bank, ICICI Bank, Indian Overseas Bank, ING Vysya, Karur Vysya Bank, Kotak Mahindra Bank, Punjab National Bank, Standard Chartered Bank, State Bank Of India, Union Bank Of India & Yes Bank.

Addition 3: Direct Debit Accounts / Net Enabled Banks Accounts
In addition to 2 new payment modes, EventAvenue has added new banks to its existing Net Banking payment option. You can now accept direct from bank account payments from customers of 30+ Indian banks including ABN AMRO Bank, Axis Bank, Bank of Bahrain & Kuwait, Bank of Baroda, Bank of India, Bank of Maharashtra, Canara Bank, Corporation Bank, Citibank, City Union Bank, Deutsche Bank, Federal Bank, HDFC Bank, ICICI Bank, IndusInd Bank, IDBI Bank, J & K Bank, Karnataka Bank, Karur Vysya Bank Limited, Kotak Mahindra Bank, Lakshmi Vilas Bank, Oriental Bank of Commerce, Punjab National Bank, Punjab National Bank, Bank of Rajasthan, South Indian Bank, State Bank Of India, State Bank of Indore, State Bank of Hyderabad, State Bank of Travancore, Syndicate Bank, Union Bank Of India, Vijaya Bank and Yes Bank.

To conclude, in 2009, EventAvenue made significant additions that helped you widen your market to include previously inaccessible delegates and attendees.