An Online Registration Solution (ORS) is a key part of your event website. It enhances the entire event management process from simplifying your work processes to reducing your workload. To cover these numerous benefits more effectively, this article has been divided into multiple segments.

The last article in 'The many uses of an online registration solution' series focused on the 'configuration' aspect – how to configure your ORS to automate mundane and complicated tasks and reduce your workload. The fifth article of this series will catalog the different types of 'Conveniences' an ORS brings, from registration ease to data security. It will also elaborate ‘how and why' these features are beneficial.

Reduce Your Workload with Registration Ease
Picture standing in a long queue on a hot day or getting a busy signal every time you call and you will know the frustration your registrants feel. By launching your event online with an ORS, you can eliminate the above-mentioned registration inconveniences and more. An ORS provides your registrants with registration ease as it enables them to register and pay online without leaving the comfort of their home or office. It also reduces your workload, as a very small portion of your target audience will choose to walk-in or call-in to register which in turn will free up you schedule to accommodate other vital tasks.

Expectations, Popularity & Brand Image
Most people today have extremely busy lifestyles with no time to waste - they do not want to travel all the way to your office or to your venue and then, find out that the tickets are sold out or event is filled to capacity. They want and expect the convenience of registering online. By offering an ORS, you meet their expectations and help built a better image for both your event and company. This is important, as some registrants perceive events without an ORS as out of date and will not bother to register if they have to fax or mail in their registration forms. (Many expect an ORS to be the primary registering method)

No More Expensive Changes
Indecisive clients and delegates are painful i.e. painfully expensive. The first often pushes your budget constraints with last minute changes after all the material – registration forms, marketing material etc are printed. The second consumes your time, requesting repeated changes in his registration details. An ORS eliminates both these hassles very easily. With an ORS, you can makechanges to all online material from registration forms to e-invites quickly and instantly without any delays or incurring any additional costs. On the registrant front, when he registers, a unique username and password is created, which he can use to modify his registration details without dragging you into the middle.

These are just some of the conveniences that you will gain by adding an online registration solution to your business. In the next issue, we will continue our quest to discover more about the uses and benefits of adding an Online Registration Solution to your event website.